We’re Fundraising Everywhere and Everywhere+. With over 30 years’ of fundraising experience between us, we know fundraisers dedicate their careers to good causes…but often without access to formal training or support. Fundraising Everywhere is a community for people like you - fundraisers and future charity leaders - to: ● find community and make connections ● discover new developments and strategies ● learn from experts and one another Then get back to work with improved clarity, confidence and conviction. Run by fundraisers for fundraisers, Fundraising Everywhere helps you raise your confidence, your skills and charity income.
Episodes
Tuesday Apr 11, 2023
Why You Need To Move To Google Analytics 4
Tuesday Apr 11, 2023
Tuesday Apr 11, 2023
Google Analytics 4 is coming, whether we like it or not!
Your Universal Analytics will make the switch on 1 July.
This session will be a quick overview over the new Analytics interface, a selection of the things that have changed, and reasons why doing the automatic switchover is like letting a removal company who don’t care about your stuff move house for you!
Key learnings form this webinar:
- An understanding of the data driven attribution model
- What’s replacing bounce rate
- An understanding of the importance of events in GA4
Speaker: Matt Collins
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