We’re Fundraising Everywhere and Everywhere+. With over 30 years’ of fundraising experience between us, we know fundraisers dedicate their careers to good causes…but often without access to formal training or support. Fundraising Everywhere is a community for people like you - fundraisers and future charity leaders - to: ● find community and make connections ● discover new developments and strategies ● learn from experts and one another Then get back to work with improved clarity, confidence and conviction. Run by fundraisers for fundraisers, Fundraising Everywhere helps you raise your confidence, your skills and charity income.
Episodes
Monday Aug 26, 2019
Monday Aug 26, 2019
It seems like we’ve forgotten why we use mail merge.
Nearly 40 years ago word processing software introduced the idea to us (I say ‘us’ but I was just an eye-twinkle). It would, quite cleverly, allow us to print off a bunch of letters all saying the same thing, but with a word or two – like a name – changed between each copy.
It became commonplace for businesses. They could now print off hundreds of thousands of letters or bills or invoices quite quickly without poor Sandra having to manually update each one between printing
For a customer (or donor) it felt like they were the only ones that were getting that letter.
That’s hard to imagine now, isn’t it? Getting a printed letter with your details on and just assuming someone had sat down and thought of you while they were typing it.
But that was the point of mail merge: To allow a sender to send pretty much the same thing to a bunch of people. While the recipient felt like it was just for them.
Everyone was happy.
Nowadays, we use mail merge because we can.
In today's Quick Tip, Simon talks through how to use mail merge in the most effective ways in your direct mail and emails.
Thursday Aug 22, 2019
Thursday Aug 22, 2019
Simon chats to Gráinne Callan (twitter.com/grainnemarycal), Head of Support Recruitment at Greenpeace UK about how they're using Facebook Messenger (yes...Messenger!) to recruit a growing number of regular donors.
The original Charity Digital article "How Greenpeace is driving regular donations with Facebook Messenger" https://www.charitydigitalnews.co.uk/2019/07/11/how-greenpeace-is-driving-regular-donations-with-facebook-messenger/
Monday Aug 19, 2019
Monday Aug 19, 2019
How do you get a celebrity on board and how do you best use them to increase your fundraising? Well, if you decide they're worth it (and they're probably not), then Simon's quick tip today explores how to do so!
Thursday Aug 15, 2019
Thursday Aug 15, 2019
Simon talks to Emma Lewzey (twitter.com/EmmaLewzey), a fundraising expert with 20+ years experience helping nonprofits raise more 5, 6 and 7-figure donations.
They talk through the 'Who, what, where and how' of Major Gifts, and along the way cover donor tours, fish spas, heavy metal, accessibility, fundraiser safety and more!
Monday Aug 12, 2019
Monday Aug 12, 2019
Simon's back from holiday (finally) and shares his quick tips on getting back to work, overcoming the post-holiday funk, and not putting too much pressure on yourself to get your fundraising going again.
Thursday Aug 08, 2019
Thursday Aug 08, 2019
Simon is on holiday, so this episode of the podcast is taken over by Julia Worthington (twitter.com/JuliaJuliaw)
Julia Worthington of Amber Coaching for Fundraisers interviews Amy Hinks, Development Manager at The Booth Centre, Manchester about corporate fundraising in a charity with less than one million turnover.
Amy has been at The Booth Centre for 5 years and has transformed their income from 75% grant funding, 25% from donations to the exact opposite, now donations are 75% with corporate income making up a large proposition of that, PLUS the income has doubled.
Julia talks to Amy about how to meet businesses that you can and want to work with, without any cold calling; the importance of living by your charities values and mission to ensure the corporate partnership is a true partnership, with both sides benefitting. They talk about charging for volunteering opportunities and the long-term hidden costs of offering corporate volunteering. Amy’s clarity about why the charity would turn down a partnership is refreshing and inspiring.
Monday Aug 05, 2019
Monday Aug 05, 2019
"Community fundraising is NOT the poor relation. Communities are what our causes are built on and should always be at the heart of what we do. Community Fundraising builds relationships & opens doors."
Simon is on holiday, so this episode of the podcast is taken over by four members of the IoF Community Fundraising Special Interest Group!
Listen to Millie Coulter (twitter.com/MillieCoulter), Sarah Goddard (twitter.com/FundraiserSarah), Emily Roff (twitter.com/emily_roff) and Alice Castle (twitter.com/crystale_castle) talk about the importance of Community Fundraising.
Read more about the Community Fundraising Special Interest Group here: https://www.institute-of-fundraising.org.uk/groups/sig-community-fundraising/
Thursday Aug 01, 2019
Thursday Aug 01, 2019
Simon is on vacation, so this episode of the podcast is taken over by Sarah Lyons, CFRE (twitter.com/SAPL)!
Sarah chats to Liz Chornenki (twitter.com/Lizbeth_City) about ableism and in fundraising. They talk about allyship, using a 'culture' excuse to discriminate, what it's like to be the face of a charity appeal, the lack of diverse mentors, accessibility, Coronation Street, and more!
And have you heard of AFP Canada's national expansion of the Fellowship in Inclusion and Philanthropy Program? You should have! Check it out at hwww.afpinclusivegiving.ca
Monday Jul 29, 2019
Monday Jul 29, 2019
Simon is on holiday, so this episode of the podcast is taken over by Matt Zeqiri (twitter.com/detoxifiedbrand), fundraiser at Chapter Mental Health in the UK.
Matt chats to a range of experienced fundraisers (as well as some farmyard animals) about the various challenges facing small charities and sole fundraisers.
Thursday Jul 25, 2019
Thursday Jul 25, 2019
Simon is on vacation, so this episode of the podcast is taken over by Sam LaPrade, CFRE (twitter.com/SamLapradeCFRE)...a fundraising strategist, coach, world-class keynote speaker and the host of 1310 News radio show An Hour To Give.
Sam chats to David Kravinchuk (twitter.com/DavidKravinchuk) from the Common Good Fundraising Agency and the creator of the Western Canada Fundraising Conference. They talk about nonprofit conferences, including how to get the most out of them, senior leadership investment into personal development, trying to break into the speaking scene, the role of sponsors, CFRE points, and more!